Internet Marketing, also known as Digital Marketing, is a systematic, and easy way to understand and implement effective online marketing. You don’t have to be a super-hero, but taking this class will give you the tools and knowledge your home-based business will require to reach higher ranking, more clients and better positioning.
In our program, you’ll get lots of pointers content, but with the newest technology frame to help you “connect the dots” and start putting this course advice to work in your own Virtual Professional Career or Your Home-Based Business. as we always say, our courses, advice and tips will be an always-evolving endeavor as the Internet marketing space changes (which is fast).
We wrote this guide for an audience of first-time marketers, experienced entrepreneurs and small business owners, entry to mid-level candidates, and marketing managers in need of resources to train their direct reports. Most of all, we want you to walk away from this guide feeling confident about your marketing strategy.
The Strategy of Internet/Digital Marketing
Internet Marketing moves at the speed of light. To keep up, you need a strong foundation with the judgment to think critically, act independently, and be relentlessly creative.
That’s why we wrote the coursework to empower you with the mental building blocks to stay ahead in an aggressive industry. Learn what Successful Internet Marketing Strategies look like and how they should be set up to work in unity.
The Strategy of Internet Marketing
Internet Marketing should be the largest part of your annual budget. There are many segments that need to be working at their top level to maximize your internet marketing success.
Components for The Strategy of Internet Marketing
Search Engine Optimization
Social Media Marketing
Pay Per Click Advertising
Design + Development
Online Reputation Management
Your clients, prospects, and partners are the core of of your business. You need to build your marketing strategy around them. Step 1 of marketing is understanding what your customers want, which can be challenging if you’re dealing with a diverse audience. Chapter 1 will walk you through (1) the process and purpose of building personal connections and (2) creating customer value propositions that will enter your funnel and return ROI for your business.